The two Dougs appear in a video on YouTube, beginning in a Brady Bunch-like grid setting, with sounds from jingling bells, snapping fingers and … Read the whole story

Paul Hayward, Sears' chief content integration officer, tells "Marketing Daily," "We've got a whole TV campaign breaking around Black Friday, and wanted to find … Read the whole story

Both Nike and Trophy Room, a boutique sneaker store, are launching campaigns this week. Nike's effort coincides with the launch of Nike SoHo; a … Read the whole story

Tyson Foods has launched a holiday shopper marketing program that features nine videos, supported by print, online, social and in-store advertising, as well as … Read the whole story

Macy's and Kohl's say sales fell for the quarter. But both are upbeat about the looming holiday season, rolling out marketing campaigns that play … Read the whole story

Developed with AOR KBS, the new ads feature comedian Hannibal Buress alongside a Harman engineer to highlight the various advantages of the technology. Read the whole story