Top of The News
by Thom Forbes
Talk about clickbait for anyone interested in marketing, technology or diversions from reality: "Will Super Mario Run Be a Bigger Hit Than Pokemon Go?" reads the hed on a Bloomberg … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Lexus owners will receive perks if they make their room reservations through the Lexus Drivers Site including a $100 hotel credit, a $50 mini-bar … Read the whole story
RETAIL
by Sarah Mahoney
"What distinguishes them is that they are less likely than other people to enjoy shopping, with just 45% of them saying they like to … Read the whole story
BEVERAGES
by Karlene Lukovitz
This points to "immense" opportunities for alcohol manufacturers to find new pockets of growth by engaging and influencing consumers while they're in the store, … Read the whole story
ELECTRONICS
by Aaron Baar
According to a market snapshot from Parks Associates, half of consumers who try VR headsets enjoy the experience and say they expect to buy … Read the whole story
PETS
by Tanya Gazdik
The former model and actress welcomed Elizabeth Taylor's dogs, Gracie and Delilah, into her home after Taylor's death, and they are the inspiration for … Read the whole story
by Larissa Faw
Here's a new twist on personalization in marketing. As part of a new campaign Reyka Vodka staged a Facebook Live event earlier this week … Read the whole story