Top of The News
by Thom Forbes
Mattel has named Google's Americas president Margaret "Margo" Georgiadis as its new CEO. Long-time board member and former PepsiCo executive Christopher Sinclair, who has reinvigorated the toymaker as
interim CEO … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"'Long Live' is not about us, it is about our customers," Ram's Jeff Summers tells "Marketing Daily." "It is meant to demonstrate the values … Read the whole story
BEVERAGES
by Karlene Lukovitz
"They said it was impossible to hypnotize you," he says, but then gives it a facetious try, waving a Heineken Light back and forth … Read the whole story
PETS
by Tanya Gazdik
College basketball's March Madness and Bracketville are right around the corner and Purina is weighing in with its own version, tied to the famous … Read the whole story
TELECOM
by Aaron Baar
"It's been a consistent process," says Risa Becker, SVP of research operations at GfK MRI. "We've been tracking this for years, and the trend … Read the whole story
by Steve McClellan
The spots are from Havas New York and showcase the work of the U.S. Digital Service, which was created by President Obama in 2014 … Read the whole story