Marketing Daily
Monday, January 23, 2017
  • NBA Launches Spot Featuring Celtics Star

    Thomas tells the story of how he was constantly doubted all throughout his life. However, basketball was where his dream could be made possible, ... Read the whole story

  • Trolli Unleashes 'Beardsketball,' Using Snapchat Spectacles

    Beardsketball players will be asked to wear Snapchat Spectacles to allow fans who can't be at the game to watch all of the evening's ... Read the whole story

  • Q&A: In Trump Era, Brands Should Engage Fans, Forget Haters

    "Marketing Daily" caught up with Carreen Winters, MWWPR's executive vice president and leader of its corporate reputation practice, to ask about what's really changed. Read the whole story

  • Consumers Continue Love Of Gaming

    "Consumers have more options to purchase and enjoy entertainment software than ever before, while developers have more and easier ways of delivering that content." Read the whole story

  • Fifth Third Bank Selects Empower MediaMarketing As New Media AOR

    The win quickly fills an open category for the agency which parted ways with US Bank last month after a 23-year run. Empower will ... Read the whole story

  • How To Instantly Repair The Media Economy

    SEAN SPICER: We recognize the important role of a thriving media in a democracy, namely to blame it for all that we do wrong. ... Read the whole story