Marketing Daily
Monday, January 30, 2017
  • Opposition Branding: At Least One Campaign Sees Some Lyft

    In its first week in office, actions by the Trump Administration have triggered international crises for many marketers, some of whom are taking their ... Read the whole story

  • 'It Must Be The Philly' Debuts In U.S.

    The viewer wonders why office workers seem psyched about being called into a budget meeting until it's revealed that bagels and Philadelphia Cream Cheese ... Read the whole story

  • Snuggle Bear Sings Sweet Nothings

    The promotion kicked off on Jan. 21 (a.k.a. National Hug Day) and will conclude on Valentine's Day. It will be supported through paid digital ... Read the whole story

  • Pedigree Gears Up For Puppy Bowl

    Pedigree is enlisting Hall of Fame wide receiver Jerry Rice and NFL quarterback Aaron Murray for the other upcoming big game - Animal Planet's ... Read the whole story

  • Millennials Prefer Practicality Over Luxury In Cars

    Millennials view cars as a necessity rather than a luxury, according to a study from Crowdtap, to be released Jan. 31. Read the whole story

  • The Only Day For Advertising

    It's not just the Biggest Day for Advertising, it's kind of the Only Day for Advertising -- when armies of frightened marketers, agency people ... Read the whole story