Marketing Daily
Friday, April 28, 2017
  • Twitter Users School SheaMoisture On Race, Authenticity

    The natural haircare brand released an ad focusing on "hair hate," but instead of featuring the women of color who make up its core … Read the whole story

  • Snickers Videos Target Millennial Hispanics

    The videos, for Snickers & Hazelnut and Snickers Almond line extensions, broadly play off the theme of the brand's long-running "You're Not You When … Read the whole story

  • PPAI Tells Marketers To 'Get In Touch' With Promotional Products

    The Promotional Products Association International (PPAI) has launched its first integrated national and local advertising campaign touting the benefits of promotional products in an … Read the whole story

  • Launches Adaptive Line For Special Needs Consumers

    To support the launch, Zappos has created a dedicated customer loyalty team trained to assist customers shopping for products for special needs. Read the whole story

  • Dosh App Attracts Forever 21, Applebee's

    "I believe that Dosh has the opportunity to shift how merchants and large brands spend advertising dollars toward growing and retaining their customer base," … Read the whole story

  • Marlboro Gets Mad While Amazon Gets Love

    Crowdtap asked consumers which of the seven emojis best expresses how 100 top brands make them feel. Read the whole story

  • D&AD Awards Five Black Pencils

    Clemenger BBDO Melbourne is the most awarded advertising agency of 2017 at the D&AD Awards, winning 13 Pencils overall - including one Black Pencil. Read the whole story