March 20 - 23, 2024
Wednesday, August 23, 2017
Top of The News
Walmart and Google are putting their best features forward to take on Amazon together in the voice-activated shopping area. Read the whole story
AUTOMOTIVE"Ram Trucks fans and country music fans share a great deal of 'emotional equity,'" Ram Trucks' Jeff Summers tells "Marketing Daily." Read the whole story
FOODKind is using PR and social media - including an in-house-created time-lapse video of the installation's set-up - to promote the activation. Read the whole story
In recognition of the shift from data- to "people-based" targeting/marketing, MediaPost is launching the "People-Based Marketing Awards." These are editorially derived awards, selected by … Read the whole story
- ELECTRONICS
"We wanted to highlight real life use cases," Christy Hayes, account director at Midnight Oil, tells "Marketing Daily." "At the end of the day, … Read the whole story
RETAILThe average supermarket e-commerce transactions are about five times larger than those bought through Amazon, writes David Bishop, partner at Brick Meets Click. Read the whole story
AUTOMOTIVE"As a brand that's steeped in this tradition of keeping our fans prepared to hit the open road, it seemed only natural to take … Read the whole story
- COMMENTARY
The influencers we work with and hire need their content to be like a tollbooth on the customer's journey on the sales highway. Read the whole story
