Marketing Daily
Tuesday, September 26, 2017
  • Honda Launches Social For Electric Vehicle

    "The paid media behind the Clarity Electric is geo-targeted to the areas where the vehicle is sold," American Honda's Jessica Fini tells "Marketing Daily." Read the whole story

  • Velcro Reclaims Its Brand Name (In Song)

    "As the range of our products becomes broader and broader, the value of our trademark becomes more and more important," Fraser Cameron, CEO of … Read the whole story

  • Getting Uber Back On Track

    "I have never seen a better case of burning out and acting out," Uber board member Arianna Huffington told a crowd at an Advertising … Read the whole story

  • Gatorade Pays $300K To Settle Complaint Over Anti-Water Game Message

    The settlement calls for $120,000 of the $300,000 settlement to be used to fund research or education on water consumption and the nutrition of … Read the whole story

  • Halloween Spending May Break Records

    Candy is the second-biggest expense, with shoppers planning to spend $2.7 billion, followed by decorations (also $2.7 billion), and $410 million on greeting cards. Read the whole story

  • Cox Automotive Offers Automakers Social Media Tool

    'We strategically chose to start with Facebook and Instagram based on where our dealer clients are spending their money," Cox Automotive's Adam Pavkov tells … Read the whole story

  • Will AI Become A Marketer's Best Friend?

    Here are just a few examples of ways marketing applications should be reimagined and enhanced by AI and ML to improve the marketer's experience. Read the whole story