The J.M. Smucker Co. is buying Ainsworth Pet Nutrition, which makes Rachael Ray's Nutrish dog treats, for $1.7 billion in a deal announced Wednesday. At the same time, it confirmed … Read the whole story
"Four or five years ago, people were saying radio was dead," says NPR CMO Meg Goldthwaite. "It was difficult to even find one." Read the whole story
The spot "emphasizes Karma's true Southern California spirit where car culture, imagination and technology come together," Karma's Jim Taylor tells "Marketing Daily." Read the whole story
Dove says the program hopes to engage and educate 6-to-14 year olds, and that it is the only program currently in the works for … Read the whole story
A social media poll on whether the tomato is a fruit or a vegetable will determine the wording on a new bottle label. Read the whole story
The global health service company saw an 18% increase in annual check-ups among Cigna customers following the last campaign featuring the TV doctors. Read the whole story
If online consumer data is the new oil, the wells are controlled by the new barons. More retailers need to take back the wealth. Read the whole story
The creative references today's divisive culture to illustrate how a glass of milk can seemingly return everything to simplicity and normalcy. Read the whole story