Top of The News
by Thom Forbes
The U.S. Food and Drug Administration and the Federal Trade Commission yesterday issued a joint warning to more than a dozen manufacturers, distributors and retailers who they say are endangering … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"The success is indicative of how a programmatic approach is transforming the digital out-of-home industry," Broadsign's Vince Banks tells "Marketing Daily." Read the whole story
ENTERTAINMENT
by P.J. Bednarski
Disney has hooked up 14 promotional deals with a constellation of brands, ranging, literally, from A to Z - ADT to Zillow. Read the whole story
RETAIL
by Sarah Mahoney
Teleflora, which is owned by the Wonderful Co., says the Wonderful Agency, its in-house creative team, created the ads, which are scheduled to run … Read the whole story
RESEARCH
by Karlene Lukovitz
Once they're won over, half of Millennial parents stick with a brand despite cheaper options, finds an NRF survey. Read the whole story
COMMENTARY
by Alan Hart
This week on "Marketing Today," we took the show on the road, interviewing six CMO's during The CMO Club's 2018 Spring Innovation & Inspiration … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Fiat Chrysler Automobiles reported a 5% increase compared with sales in April 2017. Overall sales were pushed by the Jeep brand, which reported record … Read the whole story
HOME GOODS
by Larissa Faw
Launching May 14, the campaign - with media handled by Initiative - includes national TV spots, social and digital content. Read the whole story