Marketing Daily
Tuesday, August 7, 2018
  • Black Forest, Knorr Pursue New Yorkers Outdoors And In

    Black Forest stages "gummy tree harvest" on NYC's High Line, while Knorr bicycle-delivers free One Skillet Meal starters and fresh, local ingredients in Manhattan. Read the whole story

  • AEO Says Body Positivity Pays, Pushes Into Bras

    The 360-degree shopping experience includes new ads, a brand-new lineup of bras and bralettes, and a new bra-measuring process for fitting rooms. Read the whole story

  • Walmart, Amazon, Target Named America's Most Ethical Companies

    A report details what consumers expect from brands in this highly charged political era. Talking about President Trump in any context will harm a … Read the whole story

  • While You're Away, Alexa App Plays House

    Hippo Insurance created the app mainly to get people thinking about home insurance and to get them thinking about more valid home security systems. Read the whole story

  • State Farm Debuts Campaign Aimed At Asian-Americans

    The media buy appears both in English and in-language across Asian print and digital platforms. Some targeted broadcast ads will air as well. Read the whole story

  • Uber, Lyft Are Literally Everywhere

    Quaint, "up north" Traverse City, Mich. is finally embracing ridesharing, and the automakers should take note. Read the whole story