Top of The News
by Thom Forbes
The offer from Sears CEO Eddie Lampert will "inject Sears with cash and stave off a bankruptcy filing," noted sources cited in the WSJ. Read the whole story
BEVERAGES
by Karlene Lukovitz
Coca-Cola will position BodyArmour as premium, to differentiate it from its #2 sports drink brand, Powerade. Read the whole story
APPAREL
by Sarah Mahoney
In what may be organic baby clothes' most mainstream moment yet, Gerber Essentials launches in Walmart and Target. Read the whole story
COMMENTARY
by Alan Hart
Jack Hollis, group VP/GM for the Toyota Division at Toyota North America, on rapid change in the automotive category. Read the whole story
by Larissa Faw
The campaign, from CP+B, highlights the travel company's wedding services as the most popular wedding date of the year approaches. Read the whole story
by Larissa Faw
NFL Media, comprised of NFL Network and the League’s digital properties, is supporting the upcoming season with new spot featuring Rams star Todd Gurley … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Nielsen and FMI estimate that Americans' total online grocery spending will reach $100 Billion between 2021 and 2023. Food and beverage retail is the … Read the whole story