Rule allows for using a symbol, scannable link, or text message on foods that meet USDA's definition of "bioengineered." Read the whole story
A Deloitte study finds consumers' appetite for self-driving vehicles is lagging behind the industry's pace of investment in advanced vehicle technology. Read the whole story
Debuting in Buenos Aires, Argentina, the program is designed to help users discover the company's luxury fragrances. Read the whole story
"Authentic relationships between brands and great personalities like Matthew [McConaughey] are hard to come by," says Lincoln's Eric Peterson. Read the whole story
30-second spot to first air during Christmas Day game, air through NBA season. Read the whole story
The idea of the tests is essentially to allow the vehicles to "learn" as they are driven around the streets. Read the whole story
Carhartt is sending personalized emails in an effort to replicate the in-store experience, while Invaluable is sending triggered emails and open-time batch emails. Read the whole story
Holiday campaigns to inspire last-minute shoppers include a a man wearing a reindeer onesie for Maine Lottery. Read the whole story
Consumers can ask Alexa what new movies are playing near them and buy tickets using their voice. Read the whole story