Top of The News
by Thom Forbes
Newell Brands is the marketer of a motley conglomeration of familiar products ranging from Mr. Coffee to Rubbermaid containers to Parker pens to Elmer's Glue. Read the whole story
RESTAURANTS
by Karlene Lukovitz
Cheap, traffic-driving, auto-renewal coffee sub seems a no-lose way for BK to grab breakfast biz share. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"The Subaru 'Share the Love' event exemplifies our core values as a company," Subaru's Brian Cavallucci tells "Marketing Daily." Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"Our research shows that one of the greatest drivers in changing brand opinion is consumer advocacy," Nissan's Jeremy Meadows tells "Marketing Daily." Read the whole story
RETAIL
by Sarah Mahoney
Key to Ulta's success this quarter? Exclusive physical distribution of digitally native brands, including Kylie Cosmetics by Kylie Jenner. Read the whole story
CONSUMER PACKAGED GOODS
by P.J. Bednarski
The Gillette Razor Recycling Program will let consumers send back recyclable razor material -- of any brand -- to the company. Read the whole story
by Larissa Faw
Bud Light's limited-edition St. Pat's bottle features accurately translated Gaelic writing in place of a classic Bud Light banner, Celtic knots and a shamrock. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
More than half (55%) are concerned about the long-term impact of AI on their livelihood, according to a new study. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Only 3.4% of B2B marketers feel their content is extremely effective, Heinz Marketing reports. Are they flooding inboxes with irrelevant material? Read the whole story