November 10 - 13, 2019
Friday, May 10, 2019
Top of The News
Company will expand its Zillow Offers program, which takes on the task of preparing homes for showings, and then lists them for sale, to 20 markets across the U.S. Read the whole story
MEN'S GROOMINGAndy Katz-Mayfield and Jeff Raider, the co-founders of the Harry's brand, will serve as co-presidents of Edgewells's U.S. operations when the deal closes, Read the whole story
FASHIONAmong celebs shown, rapper Chika waxes poetically about young women not yet comfortable in their skin. Read the whole story
SPIRITSThe venerable single malt is wooing young adults through partnerships, nontraditional occasions, updated look. Read the whole story
- COMMENTARY
Kim: "The biggest challenge for brands today lies in their ability to relay a powerful message through creative storytelling." Read the whole story
Some 90% of social marketers believe that investing in social media has a direct impact on their business's bottom line. Read the whole story
The 6,000 square-foot activation is designed to introduce Beverly Hills tourism board's "A Style for Every Stay" campaign. Read the whole story
COMMENTARYAlmost every major device maker took a big hit, with overall smartphone shipments in North America dropping18% in Q1, hitting a five-year low. Read the whole story
- COMMENTARY
Full product disclosures have minimal impact, even when backed up by email and SMS reminders -- and even when the info helps readers. Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG August 18 - 21, 2019
The Resort at Squaw Creek Lake Tahoe, CA
CPG-to-C: Building the New Consumer Relationship
Featuring top industry speakers including:
Meghan Taylor - Freshly, VP, Brand & Creative
Tom Dixon - Jack Links, CMO
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Brand Insider Summit D2C
Email Insider Summit
December 8 - 11, 2019
