Top of The News
by Thom Forbes
With more than two dozen blue-chip and upstart partners like Visa, Uber, and Spotify already buying in, the Libra cryptocurrency project is set to launch next year. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The automaker has hired Team Velocity of Herndon, Va., to help translate MMNA's new marketing vision to dealer-level communications. Read the whole story
FOOD
by Phyllis Fine
Mr. Peanuts' image graces Planters' first-ever high-top sneaker, the Crunch Force 1, a limited edition basketball shoe. Read the whole story
MOBILE
by P.J. Bednarski
The wireless carrier is teaming with Dustin Lynch, showing up at festivals in support of his new single, "Ridin' Roads." Read the whole story
RETAIL
by Tanya Gazdik
In an L.L.Bean survey, 4 out of 5 Americans said summer passes by too quickly; more than half don't have time to enjoy it. Read the whole story
COMMENTARY
by Alan Hart
"CMOs are on the hot seat. And I think that's because they are constantly trying to balance short-term wins against true long-term brand building." Read the whole story
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by Steve McClellan
The Nature Conservancy has launched a new print, out-of-home, and social campaign to illustrate its support for equity and inclusion. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Cardholders who own Amazon Echo or Google Home devices can access a wide variety of experiences in major U.S. cities. Read the whole story
by Richard Whitman, Columnist
The new report, titled "The State Of Advertising," was created with The Economist Group and released at Cannes. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Email is in fourth place as an effective channel, but it is an important tool, GoodFirms reports. Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
What's disrupting the agency model? The decoupling of the advertising supply chain and the flip of an advertiser's need from the vertical to the … Read the whole story