Single-malt Scotch whisky maker unveils "what may either be a creative bid to win millennial drinkers or just a ridiculous publicity stunt," according to "MarketWatch." Read the whole story
"It's not who spends the most -- it's who reaches the most people efficiently and effectively to drive growth," P&G's Pritchard said at the … Read the whole story
Forever 21, seemingly the latest casualty of fast-fashion guilt, filed for bankruptcy this week. Read the whole story
"We try to portray the Barkley family just like any other family. They just happen to be a family of dogs," says Subaru's Cavallucci. Read the whole story
Glenfiddich Scotch whisky is promoting its new Grand Cru in the U.S. with a campaign of digital ads and NY and LA out-of-home locations. Read the whole story
If there's one phrase that best summarizes the arc of the pet supplies industry, it could very well be "pets as people." Read the whole story
AARP argues for shredding "the cloak of secrecy around drug prices" in a friend-of-the-court brief. Read the whole story
Firms are more accepting of GDPR than we would have thought, but problems continue to pop up. Read the whole story
A new global study reveals the concerns consumers have about the transfer of human control to a machine. Read the whole story