Top of The News
by Thom Forbes
The "review was triggered by the sales slowdown of traditional black tea in developed markets as consumers shift towards herbal tea," reports Reuters. Read the whole story
SUPER BOWL
by Sarah Mahoney
Jeep and Hyundai, both providing automotive comedy with familiar faces, were ranked first and second in USA Today's Ad Meter. Read the whole story
SUPER BOWL
by P.J. Bednarski
Google's research says "the advertising running during the game hasn't caught up to the people watching it." Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The spot brings back key characters from "Groundhog Day," including Bill Murray's Phil Connors, who makes 2020 Jeep Gladiator truck his getaway car. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"Honda wanted to create content that is both quick to understand and entertaining enough to engage with and share," says company's Jessica Fini. Read the whole story
EDITORS NOTE
by Sarah Mahoney
Amazon's results crushed Wall Street expectations, marking the third time the company topped the rare $1 trillion in valuation, Read the whole story
COMMENTARY
by Steve Ellwanger
Planters' strategists chose to kill a fictitious icon for the sheer publicity of it. And they got tons --- until unreality intruded. Read the whole story
by Larissa Faw
The two agencies partnered to create a microsite that encourages donations to WIRES, Australia's largest wildlife rescue organization. Read the whole story
by Melynda Fuller
Perpich will lead teams across the newspaper's existing products and guide the incubation of new ones. Read the whole story
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by Richard Whitman, Columnist
At least four of this year's Super Bowl ads were created in-house, which just a short time ago would have been unthinkable. Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
According to a recent survey of 150 C-suite executives around the world, the No. 1 characteristic our leaders need is courage. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
A report finds shoppers spent an average of $197, with an average order value of $59, a 23% increase from 2018. Read the whole story