Top of The News
by P.J. Bednarski
National Advertising Division of BBB National Programs responded to complaints lodged against SC Johnson's Glade by the maker of Air Wick products. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"We want to wear our rugged capabilities a little more on our sleeves," Honda's Ed Beadle tells "Marketing Daily." Read the whole story
APPAREL AND RETAIL
by Sarah Mahoney
Crocs is riding high on the world's new love of all things comfy, while DSW is struggling with consumers' growing disinterest in dress shoes. Read the whole story
APPAREL
by Tanya Gazdik
The clothing line, which was in development before the pandemic hit, was designed to better serve a growing customer base. Read the whole story
FOOD
by Steve Ellwanger
Ferrero says its four-flavor Fruit Adventure version recently became Tic Tac's best seller, so it's adding to that line with Big Berry Adventure. Read the whole story
by Sara Guaglione
According to a new Hearst survey, one in four Americans are into eating less meat, and 40% of respondents have tried plant-based products. Read the whole story
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by Larissa Faw
Using "talking" money, the creative emphasizes the ease of digital banking and the ability to do mobile transactions. Read the whole story
COMMENTARY
by Michael McLaren, Op-Ed Contributor
"Roadblocking," is defined as "when an advertising campaign creative is the only brand on a particular page or website." Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Only four retailers included holiday messaging, and most sent generic blasts, SmarterHQ reports. Read the whole story