Marketing Daily
Monday, November 16, 2020
  • Hyundai Partners With Spotify For Elantra Activation

    Hyundai has run ads on the platform previously, but this is a first-of-its-kind campaign partnership, Hyundai's Angela Zepeda tells "Marketing Daily." Read the whole story

  • Is It A Walk, Or A Hike? Merrell Says, 'Who Cares?'

    "Hike Your Turf" says if the closest you can come to a hike is a three-block schlep to the supermarket, it's still an adventure. Read the whole story

  • McCormick Video Recipes Engage With ASMR Community

    With French toast and other recipes, the company aimed to reach ASMR aficionados, who find the sensation "very gratifying and meditative," says McCormick VP. Read the whole story

  • Citi Celebrates Transgender Awareness Week

    The campaign features real people from across the gender diversity spectrum, both in front of and behind the camera. Read the whole story

  • Nurx Looks Beyond The TeleHealth Boom

    The unpredictable path back to real-life interaction is especially acute for the telemedicine sector, where the hands-on doctor/patient experience goes back to the good … Read the whole story

  • Don't Bother Trying To Sell Boomers On Black Friday: Study

    Boomers started their shopping earlier. But younger generations haven't, quantilope reports. Read the whole story

  • Marketers, Take Note: Young Voters Drove Biden Victory

    By following the Biden playbook, almost every brand can win the vote with young adults -- aviator shades optional. Read the whole story