Some franchisees want the chain to pull any ads featuring the soccer star. Read the whole story
Timpone arrives at a pivotal moment for the league, which was already experiencing a decline in ticket sales even before the pandemic. Read the whole story
However, analysts seem confident that Walmart Connect, its ad business, will pay off, with the number of active advertisers up 170%. Read the whole story
The pilot program is the first service in Los Angeles County to utilize modified SUVs. Read the whole story
The endeavor marks the first ad partnership from a home appliance brand with Twitch. Read the whole story
New data from the Hartman Group shows how America's restaurant tastes keep changing: We want more snacks -- and more leftovers. Read the whole story
The Biden administration asked to evacuate 204 reporters for The New York Times, The Wall Street Journal and The Washington Post. Read the whole story
Most prefer email for marketing communications, with text a distant second, Treasure Data reports. Read the whole story
People are shopping more online, and they rate email as the best marketing channel in general and for cart abandonment messages, Wunderkind reports. Read the whole story
MLB team rebranded to Cleveland Guardians without researching the digital presence of a roller derby team with the same name. Read the whole story
The lesson here is to find audience segments that are willing to pay for specialized content. Read the whole story