Top of The News
by Les Luchter
Some schools report alcohol sponsorships compromise "their own efforts to combat 'epidemic levels' of alcohol abuse,'" says agency exec. Read the whole story
HOLIDAY
by Sarah Mahoney
Walmart bases its ranking on kids' opinions, and says imaginative-play toys rose to the top. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"This campaign is all about showing off," says Nissan's Allyson Witherspoon. Read the whole story
TOURISM
by Tanya Gazdik
The goal is to promote the region to STEM, tech, creative and entrepreneurial types who may not have NW Arkansas on their radar. Read the whole story
COMMENTARY
by Steve Ellwanger
The brand defines "connected commerce" as a way to "build brands across both physical and digital worlds." Read the whole story
by Todd Wasserman
The fast-food giant's ubiquitous food tray has always been about "Me, me, me," but McD's wants it to be more about "We, we, we." Read the whole story
by Ray Schultz
But most B2B purchasers are receiving irrelevant content, durhamlane and Cyance report in a UK study. Read the whole story
-
by Ray Schultz
Almost half of the firms studied could not respond to email inquiries in less than 24 hours, Simplr and Gladly report. Read the whole story
by Steve McClellan
It won for its #ChickenWars" effort, a campaign created by GDS&M with contributing agency Alison Brod Marketing + Communications. Read the whole story
by Wendy Davis
Trump's lawyers argue that his continued absence from Twitter could hurt the Republican Party's chances of winning future elections. Read the whole story