Top of The News
by Sarah Mahoney
Company is pulling the plug on every Facebook, Instagram, TikTok and Snapchat account in the 48 countries where it currently operates. Read the whole story
by Steve Ellwanger
The majority (39%) of total QSR ad impressions were on Twitter, followed by YouTube (33%), Facebook (15%) and Instagram (13%). Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The campaign includes a TV spot promoting Ioniq 5 with actor Tom Holland, who plays high-schooler Peter Parker and his alias, Spider-Man. Read the whole story
MOBILE
by Les Luchter
Toys from the 1960s continue to mine nostalgia for brand tie-ins. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
"We act very D2C -- but just want to meet the customer where they are" -- which includes brick-and-mortar stores and partnerships with dentists. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
Fisker Inc. CEO Henrik Fisker attended MediaPost's conference at the show, where he talked about what makes the Fisker Ocean noteworthy. Read the whole story
by Todd Wasserman
The beverage mixer brand is out with a new campaign that makes it clear your business isn't wanted if you exclude others based on … Read the whole story
-
by Wayne Friedman
The company claims the new metrics will offer better comparisons across digital and linear TV platforms -- all to boost its forthcoming Nielsen One … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Shoppers are insecure about money. And some fill up carts simply to make themselves feel good - with no intention of buying, Brandwatch reports. Read the whole story
-
by Richard Whitman, Columnist
While the pandemic still rages in different parts of the country and the world, Zenith has a new travel ad spend forecast that predicts … Read the whole story