Top of The News
by Steve Ellwanger
KFC says it has the same "texture of whole muscle chicken so that it pulls apart like KFC's traditional fried chicken breast, with KFC's signature breading." Read the whole story
APPAREL
by Sarah Mahoney
A new forecast from Baird predicts above-average gym industry growth, healthy sales for sports apparel, and double-digit gains in connected fitness. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"This integration allows us to improve the customer experience immensely," Volvo's Henrik Green says. Read the whole story
SPIRITS
by Les Luchter
The Diageo brand was also named best-selling and buzziest gin in Drinks International's "Brands Report," based on a survey of 106 bars around the … Read the whole story
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by Colin Kirkland
A changed business model can be likened to a new frontier, says Shelley Stewart III, McKinsey partner and leader of the firm's Institute for … Read the whole story
by Todd Wasserman
The actor nearly turned down the role in 2010 because of his physical condition. Winters suffers from nerve damage, which brings him constant pain. Read the whole story
by Karlene Lukovitz
Nielsen says that the tool, Streaming Signals, will help advertisers optimize ad targeting and CTV ad spend efficiency, and help media owners maximize revenue … Read the whole story
COMMENTARY
by Phyllis Fine, Staff Writer
Last year the most-tweeted-about brand was @disneyplus, while Twitter's most popular brand was @nickjr. Read the whole story
COMMENTARY
by Mark Penn
You don't need to engineer the next iPhone. Put simply, the trick to building a successful digital layer is strategically adapting a physical process … Read the whole story
COMMENTARY
by Drew Kerr
Using the same words as everybody else over and over again, a brand's tent poles begin to crumble. Read the whole story