O'Toole, formerly CMO for Mountain Dew, will take on his new BK role Feb. 6. Read the whole story

Holiday sales at the athleisure company came in lighter than expected, and profit margins are under pressure. Read the whole story

You know what's even cuter than a dog-food commercial dog? Your dog, selling dog food. Read the whole story

Each ad features an Ameriprise customer video-chatting with their financial advisor and then telling the TV audience why the relationship works. Read the whole story

Fetch rewards users with points when they scan retail receipts from store and restaurant purchases within the company's Apple or Google Play app. Read the whole story

Consumer petitions called for the return of the extra-large, 16-inch pizza that was first available in 1999, but disappeared some two decades ago. Read the whole story

Over a third of marketers are putting a high priority on boosting efficiency, Emplifi and Forrester report. Read the whole story

Those are top priorities in a busy agenda that the 4A's has set for itself for the coming year, as outlined in a new … Read the whole story

Meta Platforms will no longer allow companies to send targeted ads to teens based on their gender, the company said Tuesday. Read the whole story