Top of The News
by Sarah Mahoney
With just days until the first match, marketers are unleashing campaigns they hope will be worthy of the most-attended Women's World Cup ever. Read the whole story
QSR
by Teresa Buyikian
Toledo, Ohio-based pizza chain welcomes Lauer, whose experience includes stints at Morton Salt and PepsiCo - Quaker Foods & Snacks. Read the whole story
AIRLINES
by Tanya Gazdik
Korean Air adds to the agency's growing list of global brands serviced by Innocean, says Steve Jun, CEO of Innocean USA. Read the whole story
BEVERAGES
by Danielle Oster
"Propel Your City" kicks off this summer with the PepsiCo hydration brand providing support to local organizations fueling fitness accessibility across multiple cities. Read the whole story
ENTERTAINMENT
by Les Luchter
Indie horror film "Talk to Me" takes over Fortnite's "Deadpines: Zombie Survival," putting players into the story about a mysterious embalmed hand. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
As Zenni turns 20, the ecommerce trailblazer eyes new celebrity collaborations and expands its business model, including contact lenses and B2B moves. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
Marketing for both the newly refreshed Atlas and VW Atlas Cross Sport breaks in early August, says Volkswagen N.A.'s Andrew Savvas. Read the whole story
by Fern Siegel
Women make up more than 40% of athletes, but receive less than 10% of total sports news coverage. Read the whole story
COMMENTARY
by Aaron Paquette, Columnist
A new challenger from China named Shein (pronounced SHE-in) threatens to upend retail by harnessing the power of social media to sell fast fashion … Read the whole story
by Ray Schultz
There is a science to using and driving marketing results with them, judging by a new report by Phrasee, which shows football emojis have … Read the whole story
-
by Ray Schultz
Publisher calls the reports "fake news." Earlier this month, he sold the "San Diego Union "to Alden Global Capital. Read the whole story