MediaPost recognized Materazzo as its 2023 "Automotive Marketer of the Year" for her strategic consistency and innovation at Toyota. Read the whole story

Food and beverage "brands and retailers must continue to adapt to real consumer needs imposed by macroeconomic conditions," said Attest CEO Jeremy King. Read the whole story

ChargeScape will eliminate marketing and outreach costs for utilities trying to reach the automaker's individual customer bases. Read the whole story

With digital content, pop-ups, affirmations and wellness events, the haircare company is showcasing changing perceptions of what it means to love. Read the whole story

Chili's guests can purchase a Create-A-Pepper coloring sheet and have their artwork displayed either inside or outside the restaurant. Read the whole story

Lucky Snickers Bars were kept within NFL headquarters, next to NFL Honors trophies, to imbue them with the luck of past successes, says brand. Read the whole story

Inspired by the TikTok challenge, the brand's sweepstakes gives 10 winners a custom-designed ugly phone case -- and six free months of mobile service. Read the whole story

"The craftsmanship you expect, know, and love in our vehicles is matched in this trail-rated boot," says Stellantis' Kim Adams House. Read the whole story

"As these genres are rooted in emotion, QSR consumers may resonate with ads that feature similar themes," Sabio VP told "QSR Insider." Read the whole story

The limited-edition flavor is the first co-created by human and artificial intelligence. Coca-Cola researchers collected key flavor preferences and trends to understand what consumers … Read the whole story