New research from Saks finds that well-heeled shoppers are increasingly upbeat about their finances, ready to splurge again on both fashion and travel. Read the whole story
As the online retailer scrambles for a marketing formula that works, new leadership thinks the company's personalization strengths will guide its comeback. Read the whole story
With the "Second Chance #JobTok" campaign, the goal was to reach formerly incarcerated people looking for hope and career advice. Read the whole story
The free kids meal is contingent upon purchase of an adult meal and only for restaurant dine-in customers. Read the whole story
Last year's spot in the big game, after decades of being shut out, featured Coors Light, Miller Lite and Blue Moon. Read the whole story
Consumers are willing to pay higher prices, but expect a premium experience, per Reputation's Joe Fuca. Read the whole story
Feed the Children teamed with Poetry X Hunger, an informal initiative dedicated to "bringing a world of poets to the anti-hunger cause." Read the whole story
The event gives 'Newsweek' a unique opportunity for its 2024 upfront paid-media pitches to automakers and agencies. Read the whole story
Still, both Olive Garden and LongHorn Steakhouse saw less of a decline, respectively, at -2.6% and -0.1%. June and July outperformed August. Read the whole story
A Google exec admitted to changing the price of ads during the auction process to meet revenue targets. Read the whole story
American Family Life Insurance is out a new Round of "Life's Better" spots. The initial batch broke in April to support the refresh … Read the whole story