Top of The News
by Tanya Gazdik
"The home goods sector has been under pressure over the last two years after demand surged during the Covid-19 pandemic," according to CNBC. Read the whole story
PETS
by Sarah Mahoney
The retailer is betting on six winsome "fur-fluencers" for its latest limited-edition extravaganza. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Besides the Olympics, August also brought the return of football, which also attracted automaker attention. Read the whole story
CONSUMER PACKAGED GOODS
by Les Luchter
Williams is promoting Rinse & Refresh via social media posts, media interviews, and a two-day NYC pop-up event. Read the whole story
BEER
by Teresa Buyikian
Sol Mexican Lager launched solar-powered branded umbrella, designed specifically to illuminate L.A.'s Mexican street vendors and promote safety. Read the whole story
MULTICULTURAL
by Sarah Mahoney
Hobbies matter more than heritage, age or ethnicity in driving engagement. Read the whole story
BEVERAGES
by Danielle Oster
The company introduces a claymation-themed Snapchat lens, while Doja Cat is the first female artist to get the claymation treatment. Read the whole story
by Steve McClellan
Apple's holiday commercial 'Fuzzy Feelings' won the 2024 Emmy for best commercial. Read the whole story
COMMENTARY
by Rebecca Armstrong, Op-Ed Contributor
We're hearing it's more difficult for agencies to project revenue, to staff their agency, and to gain a deep understanding of a client's business … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The customer experience maturity level varies by sector, Incisiv and Talkdesk report. Read the whole story