Rati Sahi Levesque takes the helm as the struggling company's fortunes are finally improving. Read the whole story

Following weight management as priorities in the health benefits consumers are seeking from CPG products were sleep (55%) and energy (51%) . Read the whole story

Young parents are eager to teach kids about diversity but often don't know how. They'd like brands to help. Read the whole story

The effort includes a "robust" influencer program, CTV, digital content, digital video, audio, paid social, DOOH and search. Read the whole story

Campaign eschews paid media while making nostalgic references to toy advertising.Think Cabbage Patch Kids with a thirst for blood. Read the whole story

The company worked with a dietician to develop "blends with a thoughtful balance of nutrient-dense, high-protein, fiber-rich foods to support satiety and muscle mass." Read the whole story

"The Bachelor" contestant and fan favorite Tyler Cameron will help winner of contest avoid single-shaming at holiday gatherings. Read the whole story

Cold Brew Energy line features 195 mg of caffeine per can, along with ingredients commonly found in energy drinks, like B-vitamins and ginseng. Read the whole story

"Buying a Scout should be as easy as buying a T-shirt on Amazon," says Cody Thacker, Scout Motors VP of Growth. Read the whole story

The awards are based on what's been done during the past year demonstrating vision, innovation and industry leadership. Contact joe@mediapost.com if you would like … Read the whole story