The new shopping service, in beta, offers 300 million products for $20 or less. Read the whole story
Recaro's Nicole Longhini assumed the role of director of marketing for the region on Nov. 4. Read the whole story
The athletic shoe company says high-impact campaigns boosted awareness to 20% in the U.S. Read the whole story
Cynthia Erivo and Ariana Grande star in the campaign Comcast/Xfinity launched in partnership with Universal Pictures. Read the whole story
Target muscles ahead, besting Kroger, Amazon and Costco. Read the whole story
Gen X and Baby Boomer generations are most receptive to digital ads when it comes to making purchases, according to data from a study … Read the whole story
For years, podcasts have built audiences for a variety of reasons, but advertisers say there is something missing in the automated ad-buying process. Read the whole story
TikTok continues to prioritize its in-app livestream shopping initiatives this upcoming season with in-app celebrity-led shopping experiences, exclusive sales and discounts from major brands. Read the whole story
Is your firm a baseline marketer, a performance-obsessed marketer or a revenue leader? Intuit Mailchimp defines them. Read the whole story
With the right tools for selecting and vetting talent and online engagement, you can make fully informed decisions for your influencer campaigns. Read the whole story