Target, Macy's and Kohl's are amping up ads, hoping to woo the 183.4 million consumers forecast to shop Thanksgiving weekend. Read the whole story

The campaign features Pepsi "agents" swapping out patrons' drinks for Pepsi at top burger chains that normally serve Coke. Read the whole story

In a Grinchy surprise, the retailer has called off its popular annual light show. Read the whole story

Cilantro Soap is an homage to the people genetically wired to taste soap whenever they eat cilantro (which is in multiple Chipotle menu items). Read the whole story

The brand is showcasing the experience on social media posts, including its Instagram pages. Read the whole story

As brand ambassador, Chopra Jonas appears in online videos promoting the collaboration on the brand's website and social media platforms. Read the whole story

Phil Schraeder explains contextual targeting "through the lens of audience and moment." Read the whole story

Ben Utecht patented the Shower Sock, which aims "to repel contracting and transferring infections such as athlete's foot and ringworm." Read the whole story

Meta may be planning to allow a few advertisers to create and publish ads on Threads this January - a first for the platform. … Read the whole story