Top of The News
by Tanya Gazdik
First campaign for hair care brand "follows six diverse women, each sharing their unique hair journey," according to "Campaign." Read the whole story

RETAIL
by Sarah Mahoney
The first major campaign from CMO Marisa Thalberg breaks a cardinal rule of advertising, hoping to startle skeptical fashionistas. Read the whole story

QSR
by Teresa Buyikian
Watson joined the cheeseburger-specializing chain after almost 15 years at Tropical Smoothie Cafe, where he also served as CEO. Read the whole story

BEVERAGES
by Danielle Oster
A tongue-in-cheek jingle includes lines like "When it's time for winding down, try murdering some clowns." Read the whole story

FOOD
by Les Luchter
Limited-edition bandages are co-branded Mighty Life to promote cereals that promise immune support and healthier bones. Read the whole story

SPIRITS
by Teresa Buyikian
In a twist on his bad-boss "Succession" character, Cox is seen blissfully roller skating along a beach boardwalk. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
More consumers will have the chance to enjoy a fine dining experience in the all-electric Cadillac at some of the buzziest restaurants around. Read the whole story

SPONSORSHIP
by Danielle Oster
BWH Hotels will be featured as a presenting partner for all 100 USL Championship and League One matches on CBS stations. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
Retailer's new campaign uses digital clones of human models. Is this innovation, cost-cutting -- or the future of fashion branding? Read the whole story

COMMENTARY
by Joe Mandese
Ad buys are a lot like lunch. There ain't no free ones. Or in the case of the burgeoning CTV ad marketplace, there are … Read the whole story