Tariffs, aspirational shopper woes, and China drag LVMH down, shaking up a $400 billion market. Read the whole story
Before Applebee's, Joel Yashinsky spent almost 20 years at McDonald's in several senior marketing positions. Read the whole story
The projected tariffs were for J&J's other business: medical devices. Read the whole story
Former Crocs CMO Heidi Cooley takes on new brand role as Lovesac eyes aggressive expansion and recovers from a sales dip. Read the whole story
Tongue-in-cheek campaign includes an actual pop-up "fast financing" location in NYC where "approved" customers get gift cards. Read the whole story
The campaign follows Naked naming Coca Gauff its first "Chief Smoothie Officer" last June. Read the whole story
Tesla once symbolized innovation and environmental responsibility. No more, as its identity is inseparable from controversial founder Elon Musk. Read the whole story
A fitness company based in South Carolina has sued Meta Platforms for allegedly overcharging advertisers a collective $4 billion, starting in 2013 and continuing … Read the whole story
The "Toxic Relationship" campaign uses Olivia Rodrigo's 2021 hit song "jealousy, jealousy" to draw attention to the psychological impact of excessive screen time, particularly … Read the whole story
TikTok is now integrating location reviews directly into the video comments tab, so places tagged by users can be rated by the video's creator, … Read the whole story