Kantar's BrandZ ranking reveals that food, personal care and alcohol brands are all losing ground. Read the whole story

Zyrtec's pop-up NYC "Flower Flash" included 3,000 giveaways of flowers branded with a QR code sticker driving users to Zyrtec.com. Read the whole story

A recent survey commissioned by Temptations found 67% of Gen Z adults believe that cat dads make better boyfriends. Read the whole story

Brand is awarding the Chips & Queso Graduation Cap to sweepstakes winners. Read the whole story

Despite the affluent status of tequila drinkers, a whopping 75% still buy their liquor of choice at the local liquor store. Read the whole story

As Burberry slashes 18% of staff, the fashion company is doubling down on scarves, trench coats and storytelling. Read the whole story

Nice&frank positions the ice cream as something to savor. Read the whole story

Developed with pediatricians, the brand includes DHA Omega-3, choline and prebiotics. Read the whole story

Over two thirds of marketers are adjusting their holiday-season marketing, Wunderkind reports. Read the whole story