Top of The News
by Tanya Gazdik
Uber will also support NBCUniversal's coverage of the LA28 Games as well as the Milano-Cortina 2026 Winter Olympics. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Leigh Moynihan will oversee all marketing for BMW in the U.S. including brand partnerships, CRM and media. Read the whole story

BEER
by Teresa Buyikian
Fans who participate in Garage Beer's social media campaign enter to win a BeerBed, whose headboard dispenses the good stuff. Read the whole story

COMMENTARY
by Les Luchter, Staff Writer
Besides the NFL, the pharma company has a deal with PlayersTV, a lifestyle channel geared to sports fans. Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
Zohran Mamdani's win in the NYC mayoral primary set a new paradigm in political campaigning: niche, cool and not typically political. Read the whole story
by Steve McClellan
The campaign is from Nike Agency Wieden + Kennedy London, which says the campaign celebrates the "creative, fearless style" of "attacking football," a reference … Read the whole story
by Fern Siegel
Peyton Manning kicks back with a rabid fan who imitates coordination tips from the pros. Read the whole story
by Fern Siegel
The art design and animation is by Emmy-winning creative Nadia Tzuo. Read the whole story
COMMENTARY
by Shirley Marschall, Featured Contributor
What if the more brands pretend, the less consumers believe? Real is messy. It doesn't always scale, but real connects. Read the whole story