Top of The News
by Tanya Gazdik
Despite the dip, the ad drew some 40 billion impressions and helped Sweeney's signature jeans sell out within a week of the campaign's launch. Read the whole story
QSR
by Teresa Buyikian
Jersey Mike's hired Stacy Peterson as president and COO. Peterson most recently served as CEO at Jeni's Splendid Ice Creams. Read the whole story
SPIRITS
by Teresa Buyikian
One spot reveals a seated Carpenter next to a bottle of Johnnie Walker Black Label, sipping on a whiskey sour. Read the whole story
CPG
by Les Luchter
Thorne features singer Ciara, not an athlete like her husband Russell Wilson, in creatine campaign. Read the whole story
CRUISE LINES
by Danielle Oster
Agency Partners+Napier seeks to differentiate cruise line from others in the category focusing on "escape." Read the whole story
TECHNOLOGY
by Danielle Oster
Campaign shows scenarios drastically improved by the introduction of music, from morning commutes to an awkward first kiss. Read the whole story
CANNABIS
by Les Luchter
"Women felt so underserved" in the cannabis market, with "nothing pretty, nothing fun," says company founder Brett Heyman. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Chevrolet's "The Heartbeat of America" performed in the 90th percentile for likeability and the 86th percentile for desire, and also scored above the auto … Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Comedian Sam Richardson stars in a campaign that makes absurd inflation math funny -- and timely. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
How to maximize your return on ad spend? Step 1 is to shift your programmatic budget to prioritize private marketplaces. Read the whole story