Top of The News
by Tanya Gazdik
The $7,500 tax credit was set to expire Sept. 30, but both companies rolled out programs that would extend it on leased vehicles only. Read the whole story
DEPARTMENT STORES
by Sarah Mahoney
With a faux film trailer, the retailer pushes past plus-size tokenism, spotlighting the scarcity of plus-sized women's fashions. Read the whole story
BEVERAGES
by Danielle Oster
The latest "Local Eats Deserve Pepsi" activation turns to the city famed for cheesesteaks. Read the whole story
PETS
by Tanya Gazdik
Raindrop recruited the cat actor Chipmunk, star of Hellman's 2024 Super Bowl "Mayocat" spot, to bring the campaign to life. Read the whole story
QSR
by Teresa Buyikian
Players enter a virtual Jack in the Box restaurant where evil AI Munchie Meals are on the attack. Read the whole story
CAUSE-RELATED
by Danielle Oster
Nonprofit's campaign also includes an initiative making gun locks available for purchase from national retailers with a single click. Read the whole story
HEALTH CARE
by Les Luchter
Campaign plays with idea that deliberate misspellings can help bypass censors of women's health ads. Read the whole story
HOTELS
by Danielle Oster
The brand's first "360-degree brand campaign" focuses on making the most of time with those you care about while on vacation. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Kearney data shows store loyalty collapsing as shoppers chase better prices, forcing retailers to rethink holiday strategies. Read the whole story
COMMENTARY
by Danyelle Horrillo
Among the creative, tech-forward solutions: Pause-screen takeovers; the comeback of QR codes. Read the whole story