A report details 600 brand activations on Roblox across categories including toys and sports, up from around 400 in 2024. Read the whole story

In a tightening market, the most-read CPG Insider stories show brands experimenting under real pressure. Read the whole story

The month-long Oar campaign, the company's first out-of-home advertising, consists of 273 card ads across all three of Metro North's train lines. Read the whole story

A new global campaign leans into music, nostalgia and humor to make fitness feel irresistible again. Read the whole story

The limited-edition menu was designed to enable customers to build meals that are in line with their health and dietary goals -- like high-protein. Read the whole story

Grok and YouTube have a problem. Sexually explicit AI-generated content based on user prompts and searches continue to surface across these sites despite safeguards … Read the whole story

Owning direct customer relationships is "still the most durable strategy," Chad S. White writes. Read the whole story

Linear TV networks that showed gains, ranked third to sixth in prime-time viewing, include ABC (5% higher), Fox (up 10%), Fox News Channel (rising … Read the whole story