Top of The News
by Tanya Gazdik
The partnership aims to support more personalized experiences for Dick's shoppers -- whom the retailer refers to as "athletes" -- across touchpoints. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Charlotte Blank, who transitioned from CMO to brand director for Defender and Discovery for North America in March, has left the company. Read the whole story
HOME GOODS
by Sarah Mahoney
Four years after going quiet, the sleep company is back on TV, with funny ads, a new owner, and a case for quality. Read the whole story
MENTAL HEALTH
by Les Luchter
"Kids' Mental Health Starts With Us," say actor David Arquette, actor/singer Lucy Hale and a dozen other actors, musicians and athletes. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
With jellyfish massages, scooting balloon dogs and men in kangaroo pouches, the brand invites people to "soft the rainbow." Read the whole story
by Fern Siegel
The campaign's illustrations honor the gradual formation of a natural wonder. Read the whole story
COMMENTARY
by Michael Shmarak
AI validation is out there -- if we look between the pages. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
It is time we stop chanting "AI, AI, AI," and start using it to excavate the value we buried under years of bad processes … Read the whole story
COMMENTARY
by Erin Everhart, Staff Writer
Land O'Lakes built the Modern Rural Collective, a long-term initiative to change how rural America is seen, depicted and understood in today's media. Read the whole story