As part of "being close to the business," Solomon saw how COVID led to health/fitness treatments at home, including his company's Theragun massage devices. Read the whole story
Featuring adults dressed and acting as teenagers at summer camp,12 spots take on awkward odor-based coming-of-age situations solved by one of Pourri's six products. Read the whole story
Marketers of consumable products will have a few challenges this month as searches on Google for information on alternatives to Aspartame surge. Read the whole story
Both sides continue to wage a paper battle in the discovery phase of the case and last month the presiding judge set a deadline … Read the whole story
As DeVito/Verdi's head account manager for its health accounts, Bartoloni will lead advertising, marketing and business efforts for clients. Read the whole story
Free-speech principles as well as a 27-year-old media law prevent teens from proceeding with a highly publicized lawsuit alleging they were harmed by social … Read the whole story
Walmart, Amazon and Costco remain solidly on top in the National Retail Federation's annual ranking of the largest retailers in the U.S. But there … Read the whole story
Lego, ranked 45 on the list, has also been particularly successful in marketing its product to both Gen-Xers and to the children of Gen-Xers. Read the whole story