Pharma & Health Insider
by Les Luchter, Staff Writer
Pharma company Boehringer Ingelheim set up a NYC activation to increase awareness of the lesser-known symptoms of schizophrenia. Read the whole story
by Sarah Mahoney
Leaning on influencers, the NFL and plenty of testimonials, Align Technology aims to reverse sales declines. Read the whole story
by Les Luchter
Sexual device marketer MysteryVibe spreads the message via 24 out-of-home (OOH) boards in 12 midtown and downtown Manhattan locations starting Dec. 15. Read the whole story
by Sarah Mahoney
Don't expect any ho-ho-hos from this Period Santa. Code-named Crampus, she's out for blood, raising awareness for menstrual poverty. Read the whole story
by Laurie Sullivan
DoubleVerify released its first global report on attention metrics and how AI and cookie deprecation fit in. Read the whole story
by Les Luchter
Centenarians share their New Year's resolutions in spot that aims to "support people in living the longest, fullest lives they can." Read the whole story
by Sarah Mahoney
The gym's annual membership campaign uses life's lousy moments to underscore the mental lift you get from exercise. Read the whole story
by Steve McClellan
And to get Klicksters' innovative juices flowing, the agency had former Barenaked Ladies frontman Steven Page sing "If I Had a Million Dollars" at … Read the whole story