Pharma & Health Insider
by Les Luchter, Staff Writer
The marketer of hydration tablets celebrates its 20th anniversary with creative activations like a 10-day "Unexpectercise" workout festival. Read the whole story
by Les Luchter
The actor co stars, along with his mother, in a spot explaining that Parkinson's sufferers can experience hallucinations. Read the whole story
by Fern Siegel
The new platform was created by Ogilvy soon after being named the brand's global AOR. Read the whole story
by Les Luchter
Consumer adoption of smart wearables is now nearly half (48%) of U.S. Internet households, according to Kristen Hanich, director of research for Parks Associates. Read the whole story
by Les Luchter
Campaign emphasizes healthcare system's "commitment to humanism in medicine...while showcasing its leading-edge clinical expertise," according to its agency. Read the whole story
by Steve McClellan
A spike in first-time gun ownership tracks with record high gun deaths with more Americans dying from gun violence in 2020 and 2021 than … Read the whole story

COMMENTARY
by Lisa Singer, Staff Writer
Emily Simasek has always cared deeply about helping people, but it wasn't until she found her authentic voice that she realized the impact she … Read the whole story