Pharma & Health Insider
by Les Luchter, Staff Writer
Campaign to raise awareness about smoldering MS directs community to special site through social media, paid banner ads, and more, Read the whole story
by Les Luchter
The NewYork-Presbyterian health system has launched an out-of-home/digital campaign chockful of tips and nudges for healthier living. Read the whole story
by Wendy Davis
TikTok is aware that "compulsive use" of the platform is "wreaking havoc on the mental health of millions of American children and teenagers," New … Read the whole story
by Les Luchter
GSK's ViiV Healthcare, the only pharma firm solely focused on HIV/Aids, sponsors an educational awareness activation at Alabama State University. Read the whole story
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by Wendy Davis
"The mere act of purchasing a competitor's trademarks in the context of keyword search advertising does not constitute trademark infringement," a federal appeals court … Read the whole story
by Les Luchter
"Quiet the Food Noise" includes one videos in which a pint of ice cream tempts a woman. Read the whole story
by Les Luchter
MaleRoom's OOH campaign, promoting the Million Mammogram Challenge, is running in New York City and other major metropolitan areas. Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
McKinnon plays Susan Toothbrush, who comes "through walls to help people make better decisions about their oral healthcare." Read the whole story