Save a Life Day -- which provides free doses of an opioid reversal drug -- has adopted "Elevate Harm Reduction" as this year's theme. Read the whole story

In first TV ad for Ibsrela, which treats irritable bowel syndrome, legally required info like side effects appears cleverly as text on signs. Read the whole story

Telenovela actress Gabriela Spanic has a dialogue with Cologuard in Spanish-language spots aiming to start conversations about colon cancer. Read the whole story

A big selling point is a new AI tool called AdherenceIQ, which the company says can identify patients who are likely to stop taking … Read the whole story

Satirical campaign includes this message: "One in six kids live in poverty. 'But couldn't the other five kids help?'" Read the whole story

The retailer is starting a six-month pilot focusing on rural pharmacists for diabetes, weight management and maternal health. Read the whole story

Royo, known for his "The Wire" role, relates his anguish in dealing with his late mother's Alzheimer's disease. Read the whole story

The video blends a gently humorous, accessible and compelling message, while surfacing some of the very real challenges of living with the disease. Read the whole story