The oral health initiative is targeted at 750,000 elementary school students and their families in rural communities and dental deserts. Read the whole story

DTC cost-per-thousand viewer pricing is 35% higher than averages for all ad categories, particularly among streaming/CTV platforms, according to analysis by Guideline, a media … Read the whole story

Marketers targeting the healthcare community should treat nurse practitioners as a primary audience. Read the whole story

This month, for the second year in a row, the family entertainment pizza chain is raising funds to benefit hearing-impaired kids across the U.S. Read the whole story

OOH campaign arrives as many organizations face funding disruptions. Read the whole story

Christina Stoddard is named executive vice president, head of strategy, and Ayesha Walawalker is the new chief strategy officer for Havas Lynx UK. Read the whole story

Nutrabolt expanded its initial minority stake in the influencer-founded wellness company, bumping it up to a 20% ownership stake in Bloom. Read the whole story