Pharma & Health Insider
by Les Luchter, Staff Writer
Podcasts like "Prostate Cancer Real Talk" "prequalify the listener," says Elverage Allen, podcast host. Read the whole story
by Tanya Gazdik
The OTC drug is a critical product for Kenvue, anchoring its "self-care" segment, which generates 42% of total revenue. Read the whole story
by Les Luchter
"The campaign marks a key moment in the evolution of Noon, showing that small steps can create big results," says chief brand officer. Read the whole story
by Tanya Gazdik
The move comes after a string of setbacks for Pfizer in the obesity space, according to CNBC. Read the whole story
by Les Luchter
Cologuard "takes the scare out of colon cancer screening," says "Scream" star Matthew Lillard in spot that starts out like a horror film. Read the whole story
by Les Luchter
Campaign -- consisting of TV, radio and print ads -- centers around stories of people living with glaucoma and macular degeneration. Read the whole story
by Tanya Gazdik
A person involved in the effort told Axios that Trump wanted the ads to be visceral, as opposed to a lower-key PSA. Read the whole story
by Les Luchter
CMO: "By launching a menopause-dedicated print magazine, we're reinforcing that Nutrafol is a trusted partner for women's hair and wellness." Read the whole story