It's no surprise that Donald Trump has attempted to soften his unapologetic, distasteful character and major policy prescriptions as we close in on November. Read the whole story
Kantar Media's Campaign Media Analysis Group (CMAG) has named Steve Passwaiter as general manager to oversee post-convention political ad spend-tracking efforts. Read the whole story
About a third of native ad placements fail to comply with federal disclosure guidelines, according to an analysis released this morning by a leading … Read the whole story
The recent crackdown on influencer content and native advertising disclosures is not all that surprising. It a typical response to the burgeoning changes in … Read the whole story