Red, White & Blog
by Joe Mandese
That's what political media-buying and advertising operatives at ad agencies involved in the 2016 midterm elections campaigns said when digital advertising and media-buying technology firm Centro
surveyed them about their … Read the whole story
by Joe Mandese
News, even politically charged or "negative" coverage, has little negative impact on brands advertising adjacent to it on a publishers' website. That's the conclusion … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Apparently, the f-word is still capable of giving people a shock -- even in this day and age in which the word is in … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Is it possible that President Donald Trump could win the Nobel Peace Prize for his historic meeting with Kim Jong-un? Read the whole story
by Wendy Davis
"Placing news ads in an archive designed to capture political advertising implies that Facebook considers there is a political agenda behind journalism," the News … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Speaking of the unintended consequences of technology -- which I do, a lot -- Trump is launching a trade war via Twitter. Actually, it's … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Although TV stations have long adjusted to the ups and downs of two-year ad cycles -- big Olympic/political years versus low periods -- it's … Read the whole story