Who says chicken can't be sexy and schmaltzy? KFC is teaming up with Lifetime for "A Recipe for Seduction," with a young Colonel Sanders sweeping an heiress off her feet. Read the whole story
Meanwhile, DoorDash is hoping to raise about $2.8 billion in an initial public stock offering that will help to fuel its expansion beyond food … Read the whole story
The U.S. Department of Justice alleged that poultry price fixing and bid rigging by chicken suppliers to suppress competition occurred between 2012 and early … Read the whole story
The number of ad commercial messages is flat for the week of Nov. 16-22 vs. the same week the year before for total TV … Read the whole story
One lucky party-giver will win the experience, complete with a Jim Beam-supplied, "licensed" bartender to serve bourbon cocktails. Read the whole story
The "Babybel Boom" project was developed by Edible, a specialist agency within Daniel J. Edelman Holdings, with additional paid support from Spark. Read the whole story
On average, adding CTV to desktop and mobile drove a 149.6% lift in brand awareness versus desktop and mobile alone; a 36.9% lift in … Read the whole story